Connor Brooke

Although text-based content will always play an essential role in a marketing strategy, every successful inbound marketing campaign requires strong…

Beep. Beep. Beep. Hear that? It’s your alarm going off, but it feels like you just shut your eyes a…

To be an effective manager at work takes far more effort than meets the common eye. It is challenging to…

"People don't leave jobs, they leave bosses." This is a very popular phrase that circles around the HR and management…

Repetitive tasks cost the global service industry more than $5 trillion a year with employees spending a total of 69…

Hiring is one of the most challenging, but important aspects of running a business. A job-well-done takes significant time, thought,…

Business leaders can boost brand image and serve the public good by practicing corporate social responsibility. In recent years, public…

More and more smartphone users are no longer downloading newer apps but clearing up their phones instead, by removing the…

Cold calling has become more difficult than ever. Robocalls make us hesitant to pick up the phone. Apple’s latest iOS…

Content should be crafted to build and enhance audience interest and trust. Growing audience interest and trust is crucial for…

If you’re reading this post, it’s likely you’re running incentives to partners and using some sort of system to manage…

Solid teams are the backbone of great companies. They step up to challenges as they arise and keep the wheels…

YouTube continues to be a game-changer. Flash back to 2006 during the first time I used it, attempting to find…

Many clients I talk to have a business idea that is virtually impossible to implement due to the market structure…

Earlier this year I undertook a research project that I thought was going to blow up some of my beliefs…