Katy French, Author at Business2Community - Page 2 of 2

Katy French

Contributor
31 Articles

Latest Articles By Katy French

3 Infographic Trends to Try in Your Content Marketing

Are infographics still relevant? We hear this question all the time. The answer is yes, absolutely, 100%. Infographics have always…

Katy French
May 12, 2021
Content Marketing

5 Ways to Know if Your Content Marketing Ideas Will Work

When you’re in a brainstorm for content marketing ideas and the creative juices are flowing, it’s easy to get carried…

Katy French
April 19, 2021
Content Marketing

10 Ways to Turn Your Annual Report Design Into a Work of Art

We’re proud of the work we do for our clients, but sometimes we see other designers’ work that makes us…

Katy French
March 4, 2021
Strategy

5 Smart Ways to Improve Your ROI (Plus Tools & Templates)

ROI is a constant challenge for marketers. With budget cuts rising, it’s more frustrating than ever. (As per Gartner research,…

Katy French
February 25, 2021
Strategy

5 Smart Ways to Get More Marketing Budget in 2021

As we head into the end of the year, you might be looking for ways to spend your remaining marketing…

Katy French
December 18, 2020
Marketing

10 Beautiful Rebrands That Turned Our Heads In 2020

Everyone loves a good makeover, whether it’s a house, a wardrobe, or (in our case) a rebrand. There’s just something…

Katy French
December 11, 2020
Branding

Checklist: 10 Things to Do to Prep for Content Marketing in 2021

Every year brings something new in content marketing, and 2020 brought a lot. As our industry navigated an unprecedented global…

Katy French
November 9, 2020
Content Marketing

7 Creative Ways to Try Culture Marketing on Social Media

Most brands use social media to showcase their products and services, which makes sense. But social media can do so…

Katy French
October 9, 2020
Social Media

Which Employer Brand Channels Should You Use?

No matter how great your employer brand is, if you’re not active in the right channels, you won’t be able…

Katy French
September 4, 2020
Business Articles

How to Measure Your Employer Brand at Every Stage

If you’re going to put work into growing your employer brand, nurturing your culture, and sharing that story, you want…

Katy French
August 28, 2020
Business Articles

10 Ways to Tell Your Employer Brand Story in Your Hiring Process

Regardless of how excellent your company is, attracting the right talent can be challenging. You must connect with the right…

Katy French
August 12, 2020
Business Articles

How to Create an Awesome Remote Culture (15 Ideas to Start)

Stanford economist Nicholas Bloom reports that 42% of the U.S. labor force is currently working from home. This trend has…

Katy French
August 6, 2020
Business Articles

15 Unique Employer Branding Examples to Inspire You

If you want to stand out to potential employees, you need to show them who you are and why they…

Katy French
July 31, 2020
Branding

How to Run Effective Marketing Campaigns (A Step-by-Step Guide)

Marketing campaigns are essential to a solid content strategy. By sharing the right stories with the right audience, you can…

Katy French
October 27, 2019
Marketing

9 Easy Ways to Turn Old E-books into Fresh Content

We love e-books. They’re an awesome way to build relationships with people, provide valuable content, and, of course, get leads.…

Katy French
September 8, 2017
Content Marketing

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