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Digital Marketing

Digital marketing campaigns are becoming a must have for businesses to compete in today’s world. Check out these digital marketing tips and best practices.

How Digital Technology is Changing McDonald’s Structure, Offer and Customer Relationships

In recent years McDonald’s has worked hard to change its image ‘from fast food to good food fast.’ But speaking…

Jay Leonard
April 17, 2014
Digital Marketing

Breaking Creative Shells: 3 Easter Digital Campaign Winners

The Easter online marketing window is in full frenzy, with email marketers taking full advantage of the seasonal opportunity to…

Jay Leonard
April 14, 2014
Digital Marketing

How to Get into Hot Water With Mobile Marketing

Few channels offer better access to your audience than mobile: 75% of Americans admit to bringing their mobile device with…

Alan Draper
March 19, 2014
Digital Marketing

How Digital Maturity Impacts the CRO Process

In conversations about online marketing, there are often a lot of “you shoulds” and “you musts” that enter the discussion.…

Alan Draper
March 12, 2014
Digital Marketing

3 Key Elements Of A Digital Marketing Strategy

Need more leads? Trying to attract a wider audience? The key is a cohesive digital marketing strategy. Most times when…

Connor Brooke
March 11, 2014
Digital Marketing

Here Are 21 Ways to Improve Your Digital Marketing Presence

Businesses need to face the facts that digital presence is now a huge part of a brand’s identity. If you…

James Spillane
March 10, 2014
Digital Marketing

Do #SXSW The Smarter Way With Get Smart Content & Oracle

Welcome to Austin, Texas, home of live music, tasty BBQ, high tech start-ups and SXSW. As long-standing Austinites, Get Smart…

Jay Leonard
March 6, 2014
Digital Marketing

20 Must Know Digital Marketing Definitions

If you are new to digital marketing, understanding the complex jargon that dominates the industry can be complicated. With words…

Jay Leonard
March 2, 2014
Digital Marketing

Four Important Digital Marketing Trends for 2014

eMarketer recently released its Key Digital Trends for 2014 research report with a strong focus on mobile, always-on consumers and what this…

Connor Brooke
February 21, 2014
Digital Marketing

Plotting Your Business: How to Use Story Arcs in a Digital World

Even if you and I are cynical about the latest marketing tactics, we can’t deny that storytelling drives our lives.…

Connor Brooke
February 21, 2014
Digital Marketing

Mobile Marketing Firm Flytxt To Deploy Its Mobile Ad Platform On Idea Cellular

In a recent development, mobile marketing firm Flytxt’s mobile ad marketplace for mobile operator’s mADmart has inked its first deployment…

Jay Leonard
February 21, 2014
Digital Marketing

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