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Email Marketing

Email is not dead. It is still increasingly important to execute efficient email marketing campaigns. Check out these email marketing tips and best practices.

The Keep It Simple Stupid (KISS) Design Principle in Email Marketing

When it comes to email marketing design best practices, I subscribe wholeheartedly to the Keep It Simple Stupid (KISS) school…

Connor Brooke
August 6, 2013
Email Marketing

Gmail Inbox Changes: Good or Bad for Users and Marketers?

Is it time to panic for email marketers? Do you control your Gmail inbox? Those are just a couple of…

Alan Draper
August 1, 2013
Email Marketing

How to Build an Email List and Grow Your Business

Building an email list should be one of the top priorities for marketing your company. If you're not building a…

James Spillane
July 29, 2013
Email Marketing

Pain Killers vs. Vitamins in Email Writing

Does your product or feature solve a pain point? Or is it an additional benefit? Before I write any emails,…

Jay Leonard
July 17, 2013
Email Marketing

25 Interesting Email Marketing Statistics for 2013

In the Beginning – A Little History 1. The first email was sent in 1971 by Ray Tomlinson on the…

Jay Leonard
July 11, 2013
Email Marketing

Fresh from the Farm: 4 Tips to Create Engaging Newsletters

I subscribe to a CSA (community supported agriculture). Every week, I get a box of produce from a local farm.…

Alan Draper
July 9, 2013
Email Marketing

Choosing The Best Time To Send Email To Your Subscribers

Email should be the power player of your inbound marketing strategy. In case you haven’t heard, it’s still an incredibly…

Jay Leonard
July 5, 2013
Email Marketing

3 Tips on How to Keep Your Email Newsletter Content Short

When it comes to your email newsletter, deciding what and how much to write is one of the biggest email…

Jay Leonard
June 27, 2013
Email Marketing

How to Write B2B Email Subject Lines that Get Your Messages Opened

Email subject lines are often an afterthought. Once you've finished your email's content, you may only have a few seconds…

Connor Brooke
June 19, 2013
Email Marketing

Why Alt Text Is Essential to Email Marketing

Web content is becoming more and more visual. Internet users’ attention spans are getting shorter and shorter, and it’s quicker…

Alan Draper
June 13, 2013
Email Marketing

Email: The Starting Point for a Mobile Marketing Strategy

Now is the perfect time to re-think how your small business markets through email. Chances are you’re fully aware of…

Connor Brooke
June 12, 2013
Email Marketing

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