Ten-year-old, Cassidy Crowley, shocked the Shark Tank by delivering a very eloquent and thoughtful pitch to the Sharks in regards to her product, The Baby Toon.
Cassidy invented The Baby Toon when she was just seven years old through a science fair in first grade.
She was looking to solve a common problem and noticed that her baby sister loved to chew on all of the wrong things. Cassidy decided to create the first prototype of The Baby Toon made from silicone.
Key Takeaways: The Baby Toon on Shark Tank
- Investment: Secured $50,000 for 50% equity from Lori Greiner.
- Product: A baby-safe spoon and teether combo designed by a 10-year-old entrepreneur.
- Pitch: Cassidy Crowley impressed the Sharks with her poise, understanding of product development, and the practical utility of The Baby Toon.
- Shark Interest: Lori Greiner was eager to support Cassidy’s innovation and entrepreneurial spirit, leading to a quick deal.
Can this baby’s product grow into a deal? #SharkTank #TheBabyToon
— Shark Tank (@ABCSharkTank) September 30, 2019
What is The Baby Toon Exactly?
The Baby Toon is a spoon and a teether all in one and an easily be secured to a baby’s clothing using a pacifier clamp.
This stops the baby from tossing their spoon and keeps a teether nearby so they always have something soft and safe to chew on. Cassidy hopes to inspire other kids and show them that they can create a product and have a creative and business-minded approach, but she also wants to return to just being a kid and concentrating on her studies. That’s where the Sharks come in.
This entrepreneur is a superstar! #SharkTank @kevinolearytv pic.twitter.com/qFa8peVZvf
— Shark Tank (@ABCSharkTank) September 30, 2019
Cassidy wants to team up with a Shark who will invest $50,000 in her company for 50% ownership. While the product has patent protection, great profit margins, and offers a solid solution to a common issue, the Sharks are most taken by Cassidy. They admire her confidence, determination, and resilience. The Sharks were amazed at how easily she described ideas related to her product, like the durometer of the silicone.
Lori Greiner felt very strongly that she needed to partner with Cassidy and offered her exactly what she asked, $50,000 for a 50% share of the company. Cassidy happily accepted and was very excited to partner with Lori.
.@LoriGreiner has to be on this journey ❤️ #SharkTank pic.twitter.com/OOPGmyFkUk
— Shark Tank (@ABCSharkTank) September 30, 2019
A woman after my own heart “just wants to inspire kids” @ABCSharkTank #sharktank @TheBabyToon
— Lori Greiner (@LoriGreiner) September 30, 2019
perfect match between Cassidy and @lorigreiner – congrats ! #sharktank
— Robert Herjavec (@robertherjavec) September 30, 2019
This is what I love to see! We can learn a lot from kids today. Their creativity and ability to innovate is inspiring, we should all be looking to think young. Awesome job #TheBabyToon #SharkTank
— Daymond John (@TheSharkDaymond) September 30, 2019
They say the robots are coming for our jobs but I'm more worried about entrepreneurs like Cassidy coming for my Shark seat!! #stopthemadness #sharktank pic.twitter.com/pBrnoB46gu
— Kevin O'Leary aka Mr. Wonderful (@kevinolearytv) September 30, 2019
The Beebo aims to enhance the bottle-feeding process by placing the product over the shoulder and placing the bottle in the holder, freeing up an extra hand.
Of course the men don't see the necessity of #beebo! They probably weren't the ones always feeding the baby. #SharkTank
— J (@JGrey622) September 26, 2015
The Beebo aims to enhance the bottle-feeding process by placing the product over the shoulder and placing the bottle in the holder, freeing up an extra hand.
Of course the men don't see the necessity of #beebo! They probably weren't the ones always feeding the baby. #SharkTank
— J (@JGrey622) September 26, 2015
Latest Update: Where is The Baby Toon Now?
Since the Shark Tank episode aired, The Baby Toon has become a favorite among parents looking for safe, multi-functional baby products. With Lori Greiner’s help, The Baby Toon is now available in several major retail outlets and online platforms. The product has been well-received, with parents appreciating the innovative design and safety features.
Would you buy this product? Do you think that this was a worthwhile investment for Lori? Start the conversation in the comments below!
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