Let’s get excited. Why is hitting sales goals important now and in the future?
You can make the most amount of money possible at this time.
You set yourself up for future career success by building a strong resume with which to sell yourself.
Hitting your goal increases motivation for future successes.
Even though some sales professionals believe otherwise, you can usually meet or even surpass your sales targets. There are indeed some exceptions that might stop you from achieving your goals. These can include poor communication between clients and sales teams, leading to bad lists or too few contacts to reach out to. Are you possibly aiming at the wrong market? Maybe you’ve been unwell or faced personal issues that affected your mindset? Or, and I hope this isn’t the case, the product you’re selling just isn’t good! However, before we start pointing fingers and blaming outside factors for our challenges, let’s explore these strategies to help you reach that goal every time!
Come in Early and Stay Late:
I’m serious. While this isn’t the best situation, sometimes you need to put in that extra hour to achieve a challenging goal. Arriving early helps you get organized, check emails, and plan your day more effectively. Staying late allows you to make a few more calls each day. Sales is largely about numbers; the more people you call, the more conversations you’ll have, and the more interested leads you’ll uncover. For example, if you need to make four sales to reach your goal and there’s only one week left, but you usually make 500 calls per week and average 3-4 sales, you can’t afford a week where you only get 3 sales and miss your target! By staying late, you can make an additional 20 calls a day, and just like that, you may find that last sale by making an extra 100 calls for the week.
Get a Good Night’s Sleep and Take Care of Yourself:
To be a top performer in anything you have to be a finely tuned machine. Get a good night’s sleep and if you’re into having a casual drink with friends at night, save it for the weekend. No prospect wants to buy from someone who sounds like they might fall asleep at any moment. If you don’t have the energy to be excited about your product, the prospect certainly won’t either. Also, regular exercise and a healthy diet will do wonders for your energy levels and mood. Combine a good night’s sleep and regular exercise and you’ll notice the difference. Ultimately, you will feel better and more energized and that will certainly transmit through your sales calls!
Evaluate Progress Constantly:
It’s three days into the month, how are you doing? What about at two weeks, any improvement? It is important to continuously ask the question of “how am I doing and am I on track to meet or exceed my goal?” If the answer is no, then don’t wait around for your luck to change because you have to make your own luck. Find out what is holding you back and fix the issue before it becomes a problem that will prevent you from hitting your goal. You should have a good line of communication with your manager so don’t hesitate to speak up in order to hit your goal, and make both of you happier.
Block out Distractions:
Friends and friendly co-worker relationships are great, but missing your goal because you were spending too much time socializing is not. Learn to balance social time and work time. If you are behind on your goal, you should probably glue yourself to the phone and only take the amount of time it takes to actually eat your lunch for a lunch break. Cutting down on distractions will allow you more time to hit that goal.
So when the clock runs down and you need to hit your goal, employ these tactics and be like Tom “the bomb” Brady with a 1:08 and 70 yards to cover or Big Papi in the bottom of the 8th inning. Thrive under pressure, tap into your raw competitive drive, and hit your goal like it’s the only thing that matters in the world at that moment.
How are you hitting your sales goal no matter what?