Connor Brooke

I’m a huge fan of science fiction. A little bit different, but in the same wheelhouse is speculative fiction—and I…

The end of the year is often a time for reflection and evaluation. Even if leads are pouring in and…

As a small business owner, you probably know that the business world is always changing. Whether you've been running your…

The trainer stands on the nose of the killer whale and, together, they dive to the bottom of the pool.…

Image Credit: Unsplash Over the years, social media has gone from a tool used purely for socializing to one that…

Are you looking for festive marketing ideas to help you celebrate the New Year with your customers? New Year’s is…

“I don’t really care about my employee benefits,” said no employee ever. When it comes to employee benefits, if your…

Throughout my career, I have focused on achieving operational excellence. I enjoyed measuring anything that could be measured and establishing…

With the changing seasons, holiday decorations, and cheery music flowing from seemingly every storefront, one thing is clear -- the…

A new decade is upon us and marketers from every industry are thinking about their marketing strategies for the next…

E-A-T rating is one significant aspect of Google’s continuing attempts to “make” businesses, brands, and content creators of all kinds…

It is remarkably important for businesses to be inclusive and accommodating to people with disabilities. To learn more about what…

Email marketing can play a huge role in a successful referral program. As a sender and receiver of many (too…

Think of your email list like a group of people you’ve invited over to your house for dinner. They’ve RSVP’d…

Search Engine Optimization. What a buzz word. Most people have heard of it, some marketers may have dabbled in it,…