Dana Kachan, Author at Business2Community

Dana Kachan

Contributor
19 Articles

Dana Kachan is the author, keynote speaker, marketing consultant, and startup advisor. She has been consulting tech startups and established companies in the United States, Singapore, Poland, Israel, and Ukraine. Dana has been a guest marketing speaker at the World Digital Weeks 2021 and European Digital Week 2020. She is also a co-author of the book "Business-Driven Digital Product Design." 

Latest Articles By Dana Kachan

The Rise of Social Enterprises: Business That Leads a Sustainable Future

This business trend implies the participation of a C-suite in achieving Sustainable Development Goals and building a better reality together.…

Dana Kachan
July 8, 2021
Social Business

6 Secrets of a Successful Animated Commercial

Here are six crucial things that you should know to improve your animated commercial. An animation video is a great…

Dana Kachan
June 15, 2021
Business Articles

How to Speak as a Storyteller, Not a Seller: 6 Brand Storytelling Tips

Who is an impactful brand? It’s not a seller, but a storyteller. These six experience-based tips can help you tell…

Dana Kachan
April 6, 2021
Marketing

What Are CGI Influencers? They Don’t Have a Heartbeat, But They Have Million-Follower Communities on Instagram

Influencer marketing made a new turn. Today, you shouldn’t necessarily be a human to be a thought leader. Here we…

Dana Kachan
April 1, 2021
Marketing

Insider Tips: How to Market a Minimum Viable Product to Maximise Engagement

It's a simple guide for marketers and product creators aimed to help you navigate MVP marketing. Here I'm sharing my…

Dana Kachan
February 14, 2021
Business Articles

Video Marketing Will Be Even More Exciting: Trends 2021

Video marketing is gaining popularity today and becomes one of the most effective brand promotion strategies. Here I provide a…

Dana Kachan
January 28, 2021
Business Articles

Animation in Digital Marketing: The Power of Influence Hidden Behind Cartoons

Videos are the most versatile content type interacting with the human psyche. We, humans, perceive the information from the video…

Dana Kachan
January 2, 2021
Business Articles

To Product Creators: We Don’t Purchase Things But Better Versions of Ourselves

Digital product creators all over the world are bothered by the same question - how to build for continuity? How…

Dana Kachan
December 14, 2020
Product Management

How Video & Animation Can Boost the Effectiveness of Your Email Marketing

Animation has become a popular marketing practice that can help companies connect with their audience and communicate a brand message…

Dana Kachan
November 5, 2020
Marketing

The Evolution of Animation: The Journey from Entertainment to the Top Marketing Practice

“We keep moving forward, opening new doors, and doing new things, because we’re curious and curiosity keeps leading us down…

Dana Kachan
September 15, 2020
Marketing

Pete Erickson is Leading the Voice Technology Community Movement. Here’s What You Need to Hear Now For Your Brand.

The world is speaking. Are you listening? A brand’s voice is no longer something ephemeral. It's more tangible as companies…

Dana Kachan
August 21, 2020
Expert Interviews

Pros and Cons of Offshore Mobile App Development

Many entrepreneurs worldwide have already appreciated the plentiful merits of offshore app development, while others say that they have experienced…

Dana Kachan
August 13, 2020
Mobile & Apps

Animated Videos: The Business Trend You Shouldn’t Miss in the New Normal

For those who’re seeking how to gain customer loyalty, make a business stand out in the digital space, and build…

Dana Kachan
August 11, 2020
Digital Marketing

The Ultimate Offshore Software Development Guide [2020]

Do you want to build a robust software product? Do you think it would be heaven if you delegated the…

Dana Kachan
July 6, 2020
Strategy

5 Brand Storytelling Trends Every Marketing Leader Should Know in 2020

Humanity is becoming more resistant to advertising. We are used to seeing it on billboards, print banners, at shopping malls,…

Dana Kachan
March 25, 2020
Digital Marketing

Tips to Hire a Mobile App Development Company That Can Grab Your Vision

To develop a mobile app that meets your expectations is a complicated task. The most challenging is to find the…

Dana Kachan
March 8, 2020
Mobile & Apps

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