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Author: Neal Schaffer

Neal Schaffer

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Neal Schaffer is a leader in helping businesses and professionals embrace and strategically leverage social media as a powerful business tool. The author of two LinkedIn books (Maximizing LinkedIn for Sales and Social Media Marketing and Windmill Networking: Understanding, Leveraging & Maximizing LinkedIn), Neal is also a popular social media speaker who has spoken in front of thousands of executives and professionals at international chambers of commerce meetings, national social media conferences, industry conferences, as well as professional association gatherings and corporation meetings. A social media strategy consultant, Neal has appeared in the Wall Street Journal, Bloomberg Business Week, Yahoo!, and the American Express Open Forum. A graduate of Amherst College, he is also fluent in Chinese and Japanese and currently resides in Irvine, California, where he proudly serves on the marketing committee for the United Way of Orange County. Neal blogs about social media strategy at http://windmillnetworking.com.

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Neal Schaffer is a leading authority on helping businesses through their digital transformation of sales and marketing through consulting, training, and helping enterprises large and small develop and execute on social media marketing strategy, influencer marketing, and social selling initiatives. President of the social media agency PDCA Social, Neal also teaches digital media to executives at Rutgers University, the Irish Management Institute (Ireland), and the University of Jyvaskyla (Finland). Fluent in Japanese and Mandarin Chinese, Neal is a popular social media keynote speaker and has been invited to speak about digital media on four continents in a dozen countries. He is also the author of 3 books on social media, including Maximize Your Social (Wiley), and in March of 2020 will publish his 4th book, The Age of Influence (HarperCollins, on educating the market on the why and how every business should leverage the potential of influencer marketing. Neal also has a podcast Maximize Your Social Influence. Neal resides in Irvine, California but also frequently travels to Japan.