Pallavi Tyagi, Author at Business2Community

Pallavi Tyagi

Contributor
23 Articles

Pallavi provides consultancy services for startups, small businesses and NGOs in the field of digital marketing. Her aim is to get small companies to think about their marketing strategically, using multiple channels together. She is also a marketing coach and startup mentor. She has conducted several workshops for budding digital marketers and entrepreneurs. Through her Instagram and LinkedIn profile, she breaks down marketing into snack-able bites. She is the host of the 'Your Digital Marketing Journey podcast.

Latest Articles By Pallavi Tyagi

Marketing Mistake 6: Not Knowing the Important Digital Marketing KPIs

Hi, welcome back to another edition of common mistakes first-time entrepreneurs make in their marketing. Trust me, I’ve made them…

Pallavi Tyagi
January 11, 2022
Marketing

Marketing Mistake 5: Not Having a Long-Term Digital Marketing Strategy

Hi, welcome back to another blog of Your Digital Marketing Journey in this season. I'm talking about the mistakes that…

Pallavi Tyagi
December 21, 2021
Digital Marketing

Marketing Mistake 4: Not Having a Customer Persona For Your Business

Hi. I'm back with another edition of this blog, where talking about the marketing mistakes I made as an entrepreneur.…

Pallavi Tyagi
December 13, 2021
Marketing

Marketing Mistake 3: Are You Getting Enough Marketing Conversions For Your Budget?

In this blog, I'll talk about a common mistake that entrepreneurs make when they're unfamiliar with marketing. They don't know…

Pallavi Tyagi
December 6, 2021
Marketing

Marketing Mistake 2: Not Having a Marketing Budget For a Small Business

This season I'm talking about the marketing mistakes I made with my first startup, and I'm hoping that you may…

Pallavi Tyagi
November 30, 2021
Small Business

Marketing Mistake 1: Difference Between Sales and Marketing

Welcome back to another blog of your digital marketing journey. In this season, we are talking about the common marketing…

Pallavi Tyagi
November 24, 2021
Marketing

Using LinkedIn for B2B Marketing

LinkedIn is without a doubt one of the most powerful social media lead generators for B2B marketers, allowing companies to…

Pallavi Tyagi
September 1, 2021
LinkedIn

The Biggest Networking Opportunity is Lying In Your Inbox!

Networking is changing quickly. Being able to connect from a distance is more important than ever since many workers are…

Pallavi Tyagi
August 25, 2021
Communications

Approaching Your Social Network Marketing Strategy the Right Way

Social network marketing is basically any marketing done on social media platforms. It's an essential tool for every entrepreneur today.…

Pallavi Tyagi
August 18, 2021
Digital Marketing

Can Cold Calls Really Help Build Your B2B Network?

Cold calls are probably one of those marketing strategies that you are ambivalent about. You may have received cold calls…

Pallavi Tyagi
August 12, 2021
B2B Marketing

Outbound Digital Marketing Strategy For Small Businesses – Cold Outreach

How can a small business approach customers? In recent seasons, we have explored how small businesses can attract customers using…

Pallavi Tyagi
July 16, 2021
Digital Marketing

How to Generate Leads Through Social Media

Social media is THE place to be if you want to build an organic brand presence. By posting great content…

Pallavi Tyagi
March 11, 2021
Social Media

Facebook Boost Post – Is It Worth It?

A quick search on the internet will throw up many articles that tell you that Facebook boost posts are a…

Pallavi Tyagi
March 2, 2021
Facebook

How to Ace Your Instagram Promotions Strategy

Your business is active on Instagram and you’re creating awesome content. At first, your pages get followers and engagement. But…

Pallavi Tyagi
February 25, 2021
Business Articles

Top Tips to Boost Your Business on Facebook

Facebook’s business tools have been around for many years. As a marketer, I feel that it is one of the…

Pallavi Tyagi
February 4, 2021
Facebook

Social Media Posting Plan for Your Business

Starting to post on your social media is always the hardest thing to do. You fret over the right words,…

Pallavi Tyagi
January 28, 2021
Social Media

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