Is Vine the next hot thing online, or just a fleeting fad that will soon burn out? No one can…
Branding
Branding
Whether it is your company’s brand or your personal brand, it requires constant management to grow its value. Check out these branding tips and best practices.
Before the Internet, making a strong first impression usually happened through in-person meetings, conferences, and lunches. Now that a lot…
Branding
Have you ever seen those jewelry ads where everyone is saying, “He went to Jared!”? It’s a good guess that…
Branding
In the process of building new brands, there are three steps that I love: Naming: The naming of your new…
Branding
You are probably very intelligent, very driven. You’ve been in the Technology, Sales or Marketing industry since you left college,…
Branding
Labels can be an extremely powerful tool for any business, and one that can be used to great effect for…
Branding
In 2006, the International Herald Tribune published an article that examines 20 years of the Andy Warhol brand. The author…
Branding
Last week I wrote about 7 Criteria for a Great Brand Name where I explained why choosing the right brand or product…
Branding
Labeling goes a long way in this day and age. Identifying products and their benefits is solely achieved through effective…
Branding
If your brand or business is stuck in one spot. Or moving in reverse. You need to read this post…
Branding