What is brand awareness? It can mean a lot of different things to a lot of different people in the…
Marketing
Marketing
As a marketer you must be able to adapt to changes in the market. Check out these marketing tips and best practices for creating successful marketing campaigns.
Unless you’re coming off a major digital detox, you’ve likely heard the term “NFT” being thrown around. From fast-food chains…
Marketing
Top brands work with influencers differently than small ones. The main difference is that large brands have a long-term strategy…
Marketing
One of the biggest fallacies in not only marketing -- but in business, is the phrase “Brand Loyalty.” Despite what…
Marketing
On average, your prospects are active on three to four devices (source) and 72% of your prospects want to connect…
Marketing
An effective market segmentation strategy is vital to improving the effectiveness across the board for all your marketing strategies. Marketing…
Marketing
Brand is the perception of your company in the eyes of the world. It’s shorthand for who and what you…
Marketing
Whether it’s your homepage copy, your Facebook ads, or the CTA in your latest ebook, anytime you communicate with people…
Marketing
There’s no question that customer feedback is invaluable to businesses, but the difficulty comes with obtaining this priceless information from…
Marketing
Instead of waiting on a seemingly endless hold for customer service, many customers are currently opting to use online customer…
Marketing