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Non-Profit Marketing

Be the Same Online vs Real Life

I have wanted to write this post for more than a year. It began last Fall during a talk with…

Alan Draper
November 22, 2015
Non-Profit Marketing

4 Steps To Maximize Your Nonprofit’s Grant Funding Chances

It takes a lot of your staff’s time and effort to complete a funding application. If your organization hires a…

Alan Draper
October 16, 2015
Non-Profit Marketing

Why Nonprofits Should Connect With Vloggers

The perception of what a celebrity is and who celebrities are continues to change as the internet develops new ways…

Jay Leonard
September 17, 2015
Non-Profit Marketing

How to Use Matching Gifts to Help with Donor Retention

At first glance, matching gifts and donor retention are only loosely related in that the terms are both topics in…

Connor Brooke
September 16, 2015
Non-Profit Marketing

An Introduction To Balanced Scorecards For Nonprofits

A group of local educators from one my community’s largest public school systems recently invested a portion of their valuable…

Jay Leonard
September 4, 2015
Non-Profit Marketing

Benefit Corporation Vs. Certified B Corp In Plain English

It is delightful and quite encouraging to more and more businesses make an effort to give back to the world.…

Alan Draper
August 20, 2015
Non-Profit Marketing

Fundraising is Marketing

Let’s face it — fundraising is marketing. I love the stories of the good old days in my community. You’ve…

Connor Brooke
August 11, 2015
Non-Profit Marketing

10 Ways To Rock Your First P2P Fundraising Campaign

Embarking on a new fundraising campaign is always daunting, especially if it's through a method or strategy you’ve never utilized…

James Spillane
August 5, 2015
Non-Profit Marketing

8 Things You Need to Understand About the New Philanthropic Mindset of the Millennial Generation

Trick-or-treating with a UNICEF box was like being a Thalidomide baby at the local pinball arcade … on “Kids Play…

Jay Leonard
July 21, 2015
Non-Profit Marketing

6 Ways Nonprofits Fail At Promoting Events With Social Media

Social media is a great way to get the word out about an event, whether it be a fundraising gala,…

Alan Draper
July 18, 2015
Non-Profit Marketing

Word Of Mouth Marketing Fuels Nonprofit Influencer Engagement

Word of Mouth Marketing is not new, but its popularity is rapidly on the rise. Marketing is embracing content coming…

Jay Leonard
June 28, 2015
Non-Profit Marketing

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