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Social Media

Social media has helped change the way we do business. Read the latest social media news and tips to learn how you can create social media marketing campaigns.

A Sensible View of the “Next Big Thing” in Social: Clubhouse

One thing I’ve learned about social media marketing over the 12 years I’ve been a consultant: Everyone wants to know…

Arik Hanson
January 18, 2021
Social Media

How to Build a Personal Brand Worthy of Instagram Verification

Social media is one of the most valuable communication tools, for both brands and individuals, and becoming verified on social…

Dr. Jay Feldman
January 15, 2021
Social Media

Social Media Marketing Strategy for Entrepreneurs

If you ask any business owner, their biggest challenge is handling their social media. They either find it hard to…

Pallavi Tyagi
January 15, 2021
Social Media

What are Fake Influencers and How Do You Find Them?

In a 2020 report, Marketing Dive noted that influencer marketing was helping brands consistently achieve 500-1800% returns. By any standard,…

Ken Fortney
January 14, 2021
Social Media

The Unbearable FOMO of Clubhouse

I’m still trying to figure out the lure of Clubhouse, the newest social media app to take the zeitgeist by…

Lacy Boggs
January 13, 2021
Social Media

Is There Really a “Best Time” to Post on Social Media?

Social media is a new way to reach customers, and every business that has found success with its audience has…

Catherine vanVonno
January 13, 2021
Social Media

The New Breed of Influencer

The New Breed Of Influencer - Why the general public is now more influential than the rich and famous and,…

Milosz Krasinski
January 12, 2021
Social Media

Learn From Walmart: 4 Social Media Governance Best Practices to Reduce Your Risk of “Going Viral” in a Bad Way

You may have missed it, but Walmart’s social media team got itself in a bit of hot water last week…

Arik Hanson
January 8, 2021
Social Media

10 Top Success Tips for Social Media Managers in 2021

2021 looks like a busy year for everyone. For social media managers there is a lot to be getting on…

Laura Sensecall
December 14, 2020
Social Media

What Happened With the TikTok Ban and What is the Future of the Platform?

The TikTok ban has been complicated and at other times confusing. On December 7th The Verge confirmed a federal judge…

Anthony Carranza
December 11, 2020
Social Media

Super Simple Social Media Marketing Tips to Beat Your Competition

Social media is a powerhouse in the marketing world; both effective and reasonably priced. Since the eruption of digital marketing…

Angela Hausman, PhD
December 10, 2020
Social Media

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