Is an economic downturn really negative? Some argue that a struggling economy can benefit businesses, but how is that possible?…
Strategy
Latest Articles By Steven Imke
Negotiations are a strategic discussion that resolves an issue in a way that both parties find acceptable. In a negotiation,…
Steven Imke April 27, 2020
Strategy
As a mentor for small businesses, I frequently talk about how money moves within a business and how it impacts…
Steven Imke April 6, 2020
Small Business
What is a SWOT analysis? SWOT is an acronym that stands for Strengths Weaknesses Opportunities and Threats. Strengths and Weaknesses…
Steven Imke February 24, 2020
Strategy
I often encounter clients that offer only a single product for a single price. Good marketers know that to generate…
Steven Imke February 19, 2020
Product Management
A while back, I was asked to participate on a panel to speak about entrepreneurialism and evaluate business proposals prepared…
Steven Imke February 12, 2020
Strategy
There are many financial statements used by businesses but the three most common are Balance Sheets, Income Statements and Cash…
Steven Imke February 2, 2020
Finance
Key partners are the secret sauce to skyrocketing your business success, but who are they and why do they matter…
Steven Imke January 27, 2020
Business News
The goal of Facebook Brand Awareness is to receive Facebook Page likes and accumulate a base of fans. A Facebook…
Steven Imke January 24, 2020
Facebook
After many first-time entrepreneurs find out that debt financing isn’t suitable for their startup, many shift their focus to equity…
Steven Imke January 13, 2020
Finance