Using Data Insights to Make Better Marketing Decisions and Drive Better Results Big data is a ubiquitous term these days.…
Big Data
The rate at which data is growing is increasing every day and in order to make sense of this big data, check out these articles for the latest big data tips.
We often refer to business data as an asset. Something as prized as data is important for every function in…
The use of data and its analyses are becoming ubiquitous practices. As a result, there has been a dramatic surge…
The use of business intelligence and marketing information systems has expanded in recent years. Through advancements in technologies, marketers can…
Public sector organizations face more data challenges today than ever before. As discovered via research performed by North Highland Consulting,…
“Dark data” – by that we mean data that’s been stored away in some IT system and untouched for years,…
Today there are a few buzzwords that get tossed around a lot in the business sphere. Chief among them is…
How often does your site experience fraud? And how much do you lose to chargebacks or credit card fraud each…
Data is the currency of marketing today. We gather it from every source we can – through paid, owned, and…
Hadoop is a software system created by Apache that enables a company's data science team to analyze large sets of…