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Big Data

The rate at which data is growing is increasing every day and in order to make sense of this big data, check out these articles for the latest big data tips.

Untangling Big Data for Digital Marketing

The web and its online communities are expanding the use of big data. Ecommerce conglomerates including Amazon and eBay have…

Jay Leonard
July 2, 2015
Big Data

Marketers: Is Big Data Worth It?

Are you ready to let data drive your marketing strategies? Here’s what you need to know. Data is a must-have…

Connor Brooke
June 29, 2015
Big Data

3 Big Data Types That Will Increase Your ROI

Big data can be quite confusing for most marketers today. While marketers are still trying to wrap their arms around…

Jay Leonard
June 23, 2015
Big Data

Crunching Big Data for Operations Management

For many years, businesses have relied on data to enhance their operations. For example, IT software can help small businesses…

Connor Brooke
June 19, 2015
Big Data

Travel Is Trending: 5 Data-Driven Travel Marketing Tips

Beach lounging in Hawaii? Hiking through the jungles of Belize? Or perhaps a wine-tasting tour in Tuscany? I’d be 150…

Alan Draper
May 29, 2015
Big Data

Big Data: The Savior of Employee Engagement

Last week, we predicted that Big Data would herald the return of inside sales coaching. Today, we forecast its impact on…

Connor Brooke
May 26, 2015
Big Data

Beyond the Buzzword: Big Data

Welcome back, buzzword barons! We’ve reached the third installment on my series about buzzwords and the real, important trends behind…

Connor Brooke
May 14, 2015
Big Data

How to Use Big Data to Acquire New Customers

Retailers know they need Big Data and are charging forward to get in the game. But many retailers continue to…

Jay Leonard
May 11, 2015
Big Data

How to Value Customer Data

As digital marketing techniques have gained acceptance and matured over the last few years the momentum to collect and utilize…

Alan Draper
May 4, 2015
Big Data

4 Ways Big Data Can Improve Customer Surveys

Customer surveys continue to be the main source of feedback for many companies, even with the rise of other feedback…

Connor Brooke
May 4, 2015
Big Data

Six Steps To Data Strategy Success

What does a successful data strategy mean to you? As a member of the Customer Success team at Dun &…

Alan Draper
May 3, 2015
Big Data

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