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Big Data

The rate at which data is growing is increasing every day and in order to make sense of this big data, check out these articles for the latest big data tips.

5 Data-Driven Steps To Improve Customer Conversion Rates

Customers are the lifeblood of your business, but winning new ones can be hard in a competitive ecommerce landscape. Earning…

Jay Leonard
February 23, 2015
Big Data

What is Bad Data and its Side-Effects? The Cost of Ignoring Data Quality

Information and data are the most strategic assets of an organization. The Data Warehousing Institute reports, “Intellectual capital and know-how…

Jay Leonard
February 21, 2015
Big Data

Data Visualization: Providing Data Insights that Cause Change

Courtesy of BCG Great data insights don’t mean much if the folks controlling change don’t understand them or don’t have…

Alan Draper
February 21, 2015
Big Data

Privacy Concerns: 8 Best Practices in Online Data Collection

User Data is Gold to Marketers Consumer information is a valuable resource and online marketing tool. With tight marketing budgets…

Connor Brooke
February 21, 2015
Big Data

4 Ways Government Agencies Can Overcome Big Data Privacy Concerns

Driven by potentially compelling outcomes, big government data is growing. A 2013 study of federal IT officials by the TechAmerica…

Jay Leonard
February 8, 2015
Big Data

2015 Will Be the Year of Turning Big Data into Actionable Insights

We are living in the era of Big Data. The amount of data being collected has been growing exponentially, with…

Jay Leonard
February 2, 2015
Big Data

Customer Information Form Basics: What You Need To Know

The words Big Data are spoken every day in corporate offices around the world. And the benefits of it to…

Connor Brooke
January 30, 2015
Big Data

Making Sense of Big Data With the Help of Hadoop

In the world of big data, it’s not the closed-source software that’s making waves. Rather, the open-source community is the…

James Spillane
January 25, 2015
Big Data

Adidas Says Data Is The Fuel And Analytics Is The Engine To Engage Customers

When Adidas was originally founded in SW Germany in 1949, the distance between the company and the customer was effectively…

Jay Leonard
January 22, 2015
Big Data

How to Turn Your Data Into Stories

Have you heard that including numbers in your media pitch will attract journalist attention? Apparently, so has everyone else. Over…

James Spillane
January 22, 2015
Big Data

Will Conversational Speech to Text Translation be the Next Frontier for Big Data?

Facebook has announced that they’re testing a new Messenger feature that will translate audio into text, to appear alongside sent…

Jay Leonard
January 20, 2015
Big Data

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