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Branding

Whether it is your company’s brand or your personal brand, it requires constant management to grow its value. Check out these branding tips and best practices.

How to Create a Branding Style Guide for Your Marketing Team

Regardless of the type of business you're in, there will always be a specific way you operate and show it…

Jay Leonard
April 3, 2019
Branding

All You Need To Know About Brand Identity

When running your own business in today’s competitive market, having a strong brand identity is crucial in setting up who…

Jay Leonard
March 31, 2019
Branding

The 20 Keys to Creating an Inspiring Brand Story

If you want to form connections with customers and clients, having a great brand story is key. Brand stories allow…

Connor Brooke
March 31, 2019
Branding

7 Simple Questions to Find Your Brand Voice

Whether you’re building a brand from scratch or embarking on a major rebrand, remember that your visual identity is not…

Jay Leonard
March 14, 2019
Branding

What We Can Expect From Generation Z – Implications For Branding

We have heard a lot about Millennials (i.e., Generation Y), their impact on business, politics and society, and how different…

James Spillane
February 18, 2019
Branding

What Makes Graphic Design So Important?

Graphic design is art with a purpose. It communicates by translating ideas and values into a visual concept, using colour,…

Connor Brooke
January 23, 2019
Branding

What Are the Different Types of Brand Awareness?

In order to come up with an effective and well-rounded brand awareness campaign, it is important to identify and differentiate…

Jay Leonard
January 17, 2019
Branding

Business Owners Can Discover Their True Purpose and Passion in 2019 – Here’s How

Money can't buy happiness. You’ve probably heard this before and maybe even rolled your eyes at it. Having plenty of…

Connor Brooke
January 13, 2019
Branding

What Building a “Personal Brand” Means in 2019

I’ve never really liked the term “personal brand.” Just something about it. Seems cheesy. Seems inauthentic. Seems contrived. But nevertheless,…

Jay Leonard
January 4, 2019
Branding

Why Brand Perception Matters and How You Can Measure It

Business is built on customer relationships, and brand perception sets the tone. Today’s consumers share their opinions and experiences widely,…

James Spillane
January 2, 2019
Branding

Is Your Time Management Working for Your Personal Brand?

How and where you spend your time sends a direct non-verbal message about what’s important to you and what your…

Connor Brooke
December 28, 2018
Branding

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