When running your own business in today’s competitive market, having a strong brand identity is crucial in setting up who…
Branding
Whether it is your company’s brand or your personal brand, it requires constant management to grow its value. Check out these branding tips and best practices.
If you want to form connections with customers and clients, having a great brand story is key. Brand stories allow…
Whether you’re building a brand from scratch or embarking on a major rebrand, remember that your visual identity is not…
We have heard a lot about Millennials (i.e., Generation Y), their impact on business, politics and society, and how different…
Graphic design is art with a purpose. It communicates by translating ideas and values into a visual concept, using colour,…
In order to come up with an effective and well-rounded brand awareness campaign, it is important to identify and differentiate…
Money can't buy happiness. You’ve probably heard this before and maybe even rolled your eyes at it. Having plenty of…
I’ve never really liked the term “personal brand.” Just something about it. Seems cheesy. Seems inauthentic. Seems contrived. But nevertheless,…
Business is built on customer relationships, and brand perception sets the tone. Today’s consumers share their opinions and experiences widely,…
How and where you spend your time sends a direct non-verbal message about what’s important to you and what your…