Over the course of my creative career, I’ve worked on hundreds of logo redesign projects. While a logo design may…
Branding
Whether it is your company’s brand or your personal brand, it requires constant management to grow its value. Check out these branding tips and best practices.
In today’s world of 24/7 news cycles and incessant chatter on social media, it’s no longer about how many messages…
How your brand image is projected visually is important to your audience and visibility. A mix of appealing images and…
There are some brands that seem, somehow, larger than life. They go beyond the business itself, and have become something…
Has good branding ever been enough on its own to ensure the success of a company? Of course not. But…
Unless you are the first company in the niche, building a distinct brand can be a tough challenge. With countless…
The Power of Authority: What it Means People have always looked up to experts and authority figures, seeking them out…
Branding has become a huge buzzword in business and marketing. All marketing is done with a business’ brand in mind.…
It’s almost impossible to overstate the importance of a logo. Logos are such a vital component of your brand that…
Reputation capital is the value of the intangible assets of a business. Anything from reviews to brand identity can build…