Many organizations today have adjusted to the fast-changing needs of the modern business world by replacing hierarchical structures with flatter,…
Latest Articles By Jay Leonard
Velocity is a key metric in a B2B organization. By understanding how quickly accounts move through your funnel, you can…
In an effort to continuously satisfy its users, the major social media sites are always introducing updates meant to improve…
Depending on what you sell, the holiday season can be your busiest time of year or a slow season. For…
Marcus Lemonis has an interest in the outdoors, camping and tailgating so when Polar Bear Coolers came to him with…
Monitoring your online reputation will provide the insights you need into what is prospects, customers, and other stakeholders are saying…
Say you need surgery. Would you go to a doctor who hasn't updated his techniques for the last 10 or…
“Marketing without data is like driving with your eyes closed.” – Dan Zarrella If you want to know how to…
How much attention and research do you put into your calls-to-action when crafting a landing page? If your answer is…
The network-marketing industry loves to inflate numbers. Companies attract representatives with promises of high commissions. They claim, “Nobody pays more…
When it comes to getting paid for your products or services, there are few options that top credit cards. That’s…
As this year draws to a close, PR pundits have pondered how PR will change in the coming year. Those…
The Project Manager usually focuses on the daily activities of the Development Team. They almost never miss a Daily Scrum…
Customer churn, often called customer attrition, may not be the most uplifting metric, but it’s crucial for companies to monitor.…
According to Amazon, last year’s Cyber Monday was the biggest shopping day event in history. It was part of a…
Imagine being able to make smarter business decisions, prevent issues ahead of time, and improve the ROI of your marketing…