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Branding

Whether it is your company’s brand or your personal brand, it requires constant management to grow its value. Check out these branding tips and best practices.

Everything You Need to Know About Rebranding

We live in a constantly changing world where adapting is essential for success. This applies to businesses as well, which…

Grant Polachek
April 30, 2020
Branding

But I’m Not a Product!? Personal Branding Explained

We encounter brands all day, in everything we do. Symbols, designs, names, slogans, colours – this is branding. Beverland (2018)…

Daniel Hopper
April 29, 2020
Branding

How To Use Emotional Branding For Best Results In Knowledge Commerce

Emotional Branding Happens When Customers Think Your Brand Makes Them Feel Great About Themselves Most people don’t get the full…

Shobha Ponnappa
April 16, 2020
Branding

History Says Now is the Time to Charge Forward With Branding

The brutal truth is that we’re going to be feeling the effects of this pandemic for quite some time. Moody’s…

Justin Keller
April 13, 2020
Branding

How to Create Your Brand’s Tone of Voice to Attract the Right People (+ Examples)

You'll always recognize your parent or guardian's voice. It rarely ever changes. But you also can recognize their tone and…

Micah Lally
April 13, 2020
Branding

How Does Branding Work? How Do We Manage Our Brand to Attract Customers?

Many people associate a brand with a logo or a name… But it’s so much more! Your brand defines everything…

Daniel Hopper
April 2, 2020
Branding

5 Startup Branding Trends to Look Out for

Modern customers are looking towards intangible values and abstract branding. The new decade offers new chances for startups to change…

Grant Polachek
March 31, 2020
Branding

15 of the Best Business Fonts to Use For Your Logo

Your logo is the crown jewel of your brand, right? It's what you'll put on all of your collateral, from…

Micah Lally
March 30, 2020
Branding

Why You Need a Brand Guide

Brand guides define the proper use of your logo, color, and tone of your brands message in both print and…

Jason Davis
March 30, 2020
Branding

How to Create an Online Portfolio That Attracts Brand Sponsorship

For any business, sponsorships can do wonders to help lessen business expenses or serve as a separate income stream altogether.…

Kevin Payne
March 27, 2020
Branding

Coronavirus Brand Diagnosis: Keep Advertising and Marketing Your Brand

Yes, this is bad. Yes, this affects everybody. Yes, social distancing, canceled events and closed Apple and Starbucks stores are…

Robert Passikoff
March 27, 2020
Branding

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