How different PPC channels capture, nurture and influence leads at the different stages of the consumer journey: awareness, consideration, conversion,…
Customer Experience
In order to gain and retain customers today you need to focus on creating engaging experiences. Check out these customer experience tips and best practices.
Today I have some CRM resources to help you attract more leads and sales in your target market. It’s important…
I'm going to assume that you don't want to open your email and find that you've been added to a…
Interacting with automated response systems when reaching out to a business for customer service is common today—whether through chat, text,…
Communication is the foundation of better customer service. Not all content is created equal. From your user’s perspective, your content…
Voice of the customer (VoC) can mean different things to different people, in the same way customer marketing and customer…
This story starts a couple years ago. I was sitting in bed, reading, as I often do in the evenings.…
Whether it’s speed, convenience or a personal touch, customer service principles are timeless. However, how these principles play out changes…
It was brick and mortar; it was offline shopping; the borders were there as stumbling blocks, you must cross the…
Once upon a time, people would buy goods or services they needed and go on about their day. Leaving reviews…