Let’s clear some things up. A loyalty program and a referral program are two different things. Yes, there are some…
Loyalty Marketing
Maintaining a loyal customer base and creating customer advocates requires superior execution. Check out these loyalty marketing tips and best practices.
Loyalty programs are like cars: from an outsider’s perspective, there’s not much difference between them. Cars get you from point…
Every company wants a slew of loyal customers who are excited about new products, features, and offerings. Indeed, there are…
Today, customers are informed, and that means they know what your competitors have to offer. The challenges this poses to…
People often believe the grass is greener on the other side, but that's not always the case for eCommerce customers.…
People influence people. Nothing influences people more than a recommendation from a trusted friend. A trusted referral is the holy…
The General Data Protection Regulation (GDPR), introduced in May 2018, changed how brands interact with their customers. Tighter restrictions around…
The value of loyal customers can’t be overestimated—they trust your business, make more purchases, and act as brand advocates. Yet,…
Choice is a key part of consumerism. When you offer buyers different colors, you can attract more customers. When you…
A lot of service industry companies like marketing agencies, PR agencies and business consultancy firms depend on having their clients…