Why is brand loyalty important? For any business, large or small, customers matter. One of the main goals for many…
Loyalty Marketing
Loyalty Marketing
Maintaining a loyal customer base and creating customer advocates requires superior execution. Check out these loyalty marketing tips and best practices.
Along with the increase in online shopping, a new phenomenon exploded in popularity during the pandemic. Customers now have a…
Loyalty Marketing
Loyalty programs increase customer retention and allow for business growth, and with audience segmentation, organizations’ reward programs may become even…
Loyalty Marketing
I’ve been thinking about the provocative questions Chris Marriott raised in his recent Only Influencers post, Email Marketing’s Next Secret…
Loyalty Marketing
Following the pandemic, customer behavior shifted significantly. This goes beyond an uptick in eCommerce adoption, though. A huge audience was…
Loyalty Marketing
Brand loyalty is a coveted trophy for all businesses, large and small. By definition, brand loyalty is a consumer’s emotional…
Loyalty Marketing
Starting and running a business is hard work. You want to focus on the products or services you offer, but…
Loyalty Marketing
Which marketing strategy do you think brings the most returns on investment? Is it PPC ads? Or Email Campaigns? Or…
Loyalty Marketing
It's hard to say which industry was the first to regularly use loyalty programs, but coffee shops, department stores, and…
Loyalty Marketing
The founders of The Home Depot, the largest home improvement retailer in the United States, had a special vision. They…
Loyalty Marketing